Nesters Lead Marketplace
Categories: Nesters.com, Nesters ExChange, Pro Blogs, Lead Marketplace
Posted Sunday, August 10, 2008 | 948 Views |
2 Comments |

The Nesters Lead Marketplace has been launched in beta. It is an integrated service of Nesters.com and Nesters ExChange. The new service will bring tremendous value not only to real estate professionals but also to all local residents that are managing their home experience on-line.
Lead List View

Lead Detail View 
The Marketplace is open to all professional users of Nesters.com. In order to access it and browse the available leads simply log into Nesters ExChange (https://exchange.nesters.com), and then click on the "Marketplace >>" link located on the right of your screen.

Note: You will have to first set up your free ExChange company/provider space before you can enter the Lead Marketplace. For a quick tutorial of how to do that please click here. If you haven't register on Nesters.com yet please do so here and then log into the Nesters ExChange (https://exchange.nesters.com).
For our beta period we will open only buyer leads and more specifically tenant buyers. We want to bring awareness that in this tough market agents (and other real estate professionals) can generate revenue by servicing this segment of the buyer market which has been growing tremendously since the beginning of the mortgage crisis. For more info on how you can service tenant buyers please click here.
We will gradually introduce traditional buyer leads, buyer rebate leads and HUD buyer leads. After the beta period we will launch the seller leads, mortgage leads, home services leads and credit management leads. For now only Nesters, Inc. can post leads on the Marketplace but we are in talks with other lead generation services to allow them access to the platform. Also, we are considering to open the platform down the road for all professionals to be able to post leads.
Here are some current features of the Lead Marketplace
- no set up fees, no upfront commitment to browse and view the lead details
- you can view the complete lead details but for the contact information
- the end consumer decides how many professionals to be contacted by - this will most often make the leads non exclusive but we believe the notion of exclusive leads is flawed to begin with - everybody shops around these days!
- complete transparency of how many times a lead can be sold and how many times it has been bought
- full integration with Nesters ExChange - once you acquire a lead it creates a corresponding project under your ExChange space. There you can view all the details and manage the project accordingly (update information, create activities, assign tasks, upload documents, grant access to other associates)
- full integration with Nesters.com - the end consumer will have immediate visibility to the newly created service project with your company. If you convert the lead to a client, your new client will be able to monitor the progress of their project and interactively participate in it (for more info click here).
- convenient and easy Marketplace Bank recharge - we chose to use PayPal as our secure payment processor so we don't keep any payment information (credit card number, address etc.) on file. The process is highly automated and it takes less than a minute to recharge your bank balance.
- free and deeply discounted leads - some of the leads on the marketplace will be free
Lead Marketplace features to come
- notifications - you will be able to set up notification preferences to receive an email when a lead is posted that matches certain criteria
- lead returns - right now the lead returns are handled through email but within a month you will be able to handle them right from your project space
- referral leads - a referral type lead will be launched, these lead types will not have any up front cost
- blind leads - for consumers that do not want to share their contact information we will have a special option to receive offers from professionals and reveal their contact information only to the company/professional they choose to work with
We are very excited about this new service as it completes the general idea of Nesters.com - the place where local residents and professionals interact and manage their home experience on-line.
Nesters.com